Sky and Xbox have announced a sponsorship campaign to feature Dance Central appear in the second series of Sky 1′s ‘Got to Dance’.
Dance Central will be integrated into the live show giving the studio audience a chance to try the game for themselves and give viewers the opportunity to win some prizes including 15 Xbox 360 4GB Kinect bundles will be given away with copies of the game.
‘Got to Dance’ series 2 aired on Sky1 & Sky1 HD on January 3,2011 which sees thousands of dancers showing off their skills for the chance to win a £250,000 cash prize.
"As we move beyond our biggest entertainment launch in Xbox’s history, Kinect for Xbox 360, we are constantly looking out for compelling opportunities to bring our gaming experiences to life," said Stephen McGill, Director of Microsoft Entertainment & Devices Division in UK & Ireland.
"Sky 1′s ‘Got to Dance’ show is the perfect partner for our smash hit title "Dance Central" – a true dance game experience that is fun and social for everyone. We are really excited to be developing this association with them in the coming months and look forward to future opportunities."
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