Call of Duty: Black Ops is more popular with fans than Facebook, Activision CEO Eric Hirshberg has revealed.
The average Call of Duty: Black Ops player spends 58 minutes per day in multiplayer, Hirshberg revealed to MCV, as opposed to the 55 minutes per day the average Facebook user spends browsing the social networking site.
"That’s an encouraging pattern," Hirshberg told MCV, "and it’s up to us to continue to deliver great gaming experiences and find new ways to surprise, to surpass expectations for those players, and innovate.
"There doesn’t seem to be forces in the market place that would throw the franchise down."
The figures are astonishing, but Acti’s not done with them yet. According to Beachhead studio head Chacko Sonny, over 30 million people have played Call of Duty in the past year, and over 7m play it each day.
"Add it all up" says Sonny, and you’ll find that the average Call of Duty player plays 170 hours of multiplayer each year.
Activision, of course, will be hoping to steal some of Facebook’s market share with their upcoming social networking website Call of Duty: Elite. The service offers free and premium memberships that allows players to compare their statistics with friends, improve their skills and enter tournaments.
The service launches alongside Call of Duty: Modern Warfare 3 on November 8th 2011.
Tags: Call Of Duty Black Ops
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