The PC Gaming Alliance has revealed that the PC platform experienced significant sales growth of around 20% between 2009 and 2010.
This significant feat is even more astounding as over the past twelve months the world has been hit by a substantial financial crisis, which should mean gamers have less disposable income to spend, but the report from the PCGA suggests otherwise.
Over $16.2 billion was spent on games during the past financial year which includes revenue produced during the first few months of 2011. China was the largest and fastest growing PC market contributor with $4.8 billion, but Korea, Japan, North America, UK and Germany all experienced growth.
"The spotlight has definitely shifted back to the PC game market. A few of the biggest factors fueling this movement are innovative business models making games more accessible with digital distribution, free to play, and online; along with game formats embracing the shifts occurring in the evolution of the PC ecosystem to remain more profitable," explained Matt Ployhar, PCGA president and Intel analyst.
"Large game publishers are looking at digital revenue on the PC game
platform as one of their key areas of growth and it is clear that the performance of the PC gamemarket in 2010 is resulting in substantial investment money flowing into the PC game business."
Unfortunately only the abridged version of the report is available to members of the public, but you can still learn more by following the link on the right.
It is worth mentioning that this report is from a PC-centric organisation whose mission statement is to increase the reputation of the industries oldest and most open platform, however these watertight figures should at least prompt certain publishers to reconsider their console focus.
Tags: PC Gaming
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